Posted by Donna Serdula on Jul 9, 2010 in Business | 0 comments
The Philadelphia Business Journal’s article all about DonnaTechDesigns came out today! It was such a surprise! I got a call from a very nice woman asking me if I would like her company to preserve the article for posterity in a beautiful ebony frame… and I was like, “HUH?!?”
“Don’t you know? There’s an article about your company in the Philadelphia Business Journal!”
read more
Posted by Donna Serdula on Jul 4, 2010 in Business | 0 comments
Something very exciting happened to me last week. I got a call from a journalist with the Philadelphia Business Journal. She had heard about the work I am doing and wanted to interview me for an article she’s writing about young entrepreneurs. I think the surge of joy I felt at that moment had more to do with being considered young than an entrepreneur!
read more
Posted by Donna Serdula on Jun 29, 2010 in Portfolio | 0 comments
I recently performed a makeover on LinkedIn-Makeover’s Website! I had been quite happy with the old look but I really wanted to make it look more professional and more attractive to professionals and executives. Out went the light blue and in came navy! I’m very happy with the new look and it appears to be working because sales have doubled!
If you are looking for examples of LinkedIn Profile Headlines and samples of a great LinkedIn summary, check it out!
read more
Posted by Donna Serdula on Jun 29, 2010 in Portfolio | 0 comments
Just finished my latest masterpiece! Cindy and I met at a local networking group and she mentioned how she wanted to really increase her Internet presence. I mentioned that I thought she should get into Facebook and Youtube. I think I piqued her curiosity because we got together (over a couple of afternoons) and I tricked out her Facebook page and we recorded a couple cute videos that we uploaded to YouTube in which she talked about her favorite healthy products. Oh wait, did I mention Cindy is a Holistic Health Counselor? We got the pages integrated so that she uploads videos once a week to YouTube and then posts them to Facebook.
And then Cindy had the terrific idea of expanding her Website! Why keep those videos and links to just Facebook? This time we talked at length about how she wanted the site to look. She gave me addresses to sites she liked and didn’t like. I noticed that all the sites she liked were built on the WordPress Thesis theme… and I just happen to have a developer’s copy of Thesis! So next thing I know, I’m up to my elbows in Thesis! Cindy visited Mr Frank Pronesti at Heirloom Studio and he took AMAZING, gorgeous portraits of her that we used on the Website AND Facebook. Once it was up and running, I trained her on how to update it HERSELF!!! There’s links to all her Social Media profiles AND tons of ways her potential customers can stay connected with her. We still have more things we want to do– one of which is putting some e-commerce into the site but we’ll get to that a bit later. Right now, I am just so happy with how the Website turned out and I know Cindy loves it too!
Check out the nicest Holistic Health Counselor in Bucks County! And let me know what you think of the Website!
read more
Posted by Donna Serdula on Jun 11, 2010 in LinkedIn | 1 comment
I often get asked how a person can improve their LinkedIn profile. I tell them to add a photo, get a punchy headline and really speak from their heart in the Summary section. But that’s really a truncated way of explaining what it really takes to get an awesome LinkedIn profile. Because I get asked this so often, I decided to create a presentation that takes you through the steps of crafting a FANTASTIC LinkedIn profile. Check it out and let me know what you think!
read more
Posted by Donna Serdula on May 25, 2010 in LinkedIn | 0 comments
I spent the morning conducting a presentation on LinkedIn to the Mercer County Chamber of Commerce. It took place at the Lambertville House which was an absolutely lovely location. And Ed Andriessen recorded the presentation. He miked me and set up two cameras to get me from different angles. I haven’t seen the video yet but I have a feeling it’s going to be terrific just based on Ed’s professionalism. The Mercer Chamber of Commerce will be selling access to the video on their Website. I don’t have a link yet but once I do, I’ll let you know.
read more
Posted by Donna Serdula on May 21, 2010 in Business | 1 comment
Over the past two weeks, I’ve had a couple customers contact me with questions regarding a letter they received from Domain Registry of America. The document looks like a very official invoice. It says that if you act now, you can renew your Website’s domain registration and SAVE MONEY! This gets me so angry. I do not like companies trying to FOOL my customers!
read more